4sqDay Communities – Start Your Engines!

png-1(image: 4sqDay 2013 Turkey)

With 4sqDay 2013 just around the corner we wanted to make sure 4sqDay fans and community organizers (that’s you!) have everything they need to have a great 4sqDay!

So read on, get excited, and get to it!

1. Familiarize yourself with 4sqDay:

If you aren’t familiar with what 4sqDay is, take a look at this blog post from Foursquare. You’ll be a 4sqDay expert in no-time.

2. Make sure you tell Foursquare that you are celebrating:

Head over to the Foursquare Meetup site, find and click on your community in the list (or add one if it’s not there) and then RSVP to the 4sqDay 2013 meetup event. Then encourage all your friends in your community to do the same!

3. Are you organizing a meetup in your area? You could get limited edition 4sqDay swag!

Register your 4sqDay event here because Foursquare will be sending a limited edition 4sqDay item (new year, new swag!) to as many 4sqDay meetups that register as possible. They will consider everyone’s requests, but due to high demand, larger meetups have priority (they’ll be checking RSVP numbers, so make sure to include a link to the event/invite).

4. Throw a 4sqDay party on 4/16:

To get started, check out our post from year’s past on how to throw a great party for your community on 4sqDay. Update your community’s meetup.com 4sqDay event with your new plans and then be sure to tweet about your event and use the hashtag #4sqday!

5. Get businesses involved

Encourage local businesses to sign up for Foursquare using Foursquare’s business signup page and then register a special offer for 4/16. Connect with your local chamber of commerce to superpower this effort. Then share the news of businesses in you area providing 4sqDay offers within your community and go out and patronize those businesses on 4sqDay! Additional ideas and resources for local businesses can be found here.

6. Get the real Mayor of your town or city to proclaim 4/16 as 4sqDay!

We did it last year and you can do it, too! Check out all the cities that have proclaimed in the past, then read 4sqCincy’s blog post on how they got their Mayor to proclaim 4/16 as 4sqDay.

7. Talk to the media!

Call up the newspapers and talk to your local TV and radio. Consider a press release. 4sqDay, as a grassroots movement, makes a great and positive story. Maybe do something cool and newsy at exactly 4:16PM in your timezone. Don’t forget to post the pictures and the videos online!

8. Snag the official 4sqDay 2013 tshirt

Foursquare has designed an awesome 4sqDay 2013 tshirt this year and made them available for order. Snag one for yourself to celebrate!

9. Most importantly, have a great 4sqDay!

Have fun and let us know what you’ll be doing on 4/16 to celebrate in the comments below!

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Will You Be Fit By 4sqDay?

With 2013 in full swing, April and Foursquare Day are nearing. If you recall back to last year, Nate challenged all foursquare users to get in shape by Foursquare Day! Some started right away; others waited until the start of 2013. Fitness and healthy living are not the easiest things to accomplish, but achieving each has its own advantages. Have you started on the journey towards healthier living? Are you eating better and exercising more? Or have you wanted to start but simply couldn’t find the time or energy? Well, it is never too late to start. With warmer conditions (for many of us) coming up in the very near future, now is as good of a time as always to get things going in the right direction. Of course, if you are nearing your goals, be sure to stay on track and push to reach them. Foursquare Day is about one month away, so let’s look and feel our best as we celebrate yet another great year! Lastly, be sure to use foursquare to help motivate you to reach your fitness goals. Personally, I like to use the highly-contested [foursquare] mayorship at my local LA Fitness [gym] as fuel and motivation, ensuring that I stick to my workout routine. Luckily, I have a few people vying for this title, so I have to stay on top of it, and I certainly won’t be cheating myself.

How do you use foursquare to stay fit? Are you going to be fit by Foursquare Day? If you have progress pictures or a story to tell about your fitness quest, we’d love to hear about it. Comment below and/or email me via the Contact Page!

Grab some weight plates and get training!

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Rapidly Approaching 4sqDay

4sqDay 2011 & 2012 logos

2012 ended with a bang, and we were all ready for the holidays, but now we are into March of 2013, and you know what that means. Foursquare Day is just around the corner. We look forward to another great, global celebration, and we hope you are excited too.  In 2012, communities from all around the world tuned in to celebrate Foursquare Day, and, with the foursquare community continuing to grow bigger and stronger, we are certain that this year will be even bigger. We will be certain to give you some more ideas and particulars as April 16th approaches, but now is the time for you and your community to start planning. Now is a great time to reach out to your local mayor and/or other officials. Also, this is a great time to reach out to your local businesses. In the coming days and weeks, be sure to check back here for tips and recommendations to help make your celebration the best one yet!

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From the Archive: Celebrate Foursquare Day on April 16!

This was originally posted on our temporary blog, which we set up in response to the hacking and now serves as our archive. In the upcoming weeks, we are going to be updating and reposting highlights.  We’ll start with the very first blog post from March 22, 2010.  It is funny to see it now, especially the badge part.   -Nate

Foursquare has gotten some good press recently, thanks in part to SXSW. I want to help, by turning April 16 into Foursquare Day!

Background: I’ve been a fan of foursquare since before I could even use it. While it was incubating in New York, I was reading about foursquare on Mashable, but since Tampa wasn’t yet an open city, I couldn’t do much. Immediately after Tampa was unlocked I blogged and tried to get the word out to friends and fellow business owners. Although I used the mobile site, it wasn’t until I could download the Blackberry app, that I really began to see it as a game that also challenges me to try new venues in my neighborhood!

More background: I’ve always been a fan of geeky holidays. My birthday, October 23rd, falls on Mole Day (10^23). And of course March 14, (3.14) is Pi day. And May the 4th (May the force… with a lisp) is a great day for a Star Wars Day party!  So why not Foursquare Day? Let’s get out there and frequent some local venues on Friday, April 16.  Why then? Because it is the 4th month, and the 4-squared day!

To participate, all you have to do is check in somewhere on April 16, and use the #4sqday hashtag! Then party down! It is that easy!

But if you want to help us get the word out here are some other ideas:

For Users:

For businesses:

  • Make sure your venue is up to date with correct info, tags, categories, etc. For example, here is Bright Eyes venue page.
  • Offer a special or discount on Foursquare Day! Tell everyone, put it on your webpage, blog about it, tweet about it. Stay tuned for our #4sqday discount!
  • I don’t think it is an improper use of tips to add a tip for your venue that you are celebrating Foursquare Day with a special of some sort, but others may disagree on that point.

It has been suggested that anyone who gets 4 check-ins on Foursquare Day get a Foursquare Day badge. I am all for this! If anyone knows how to bring this badge closer to reality, let me know!

So what am I missing? What else should we do to get the word out? What are you planning on doing to celebrate Foursquare Day? And don’t forget to friend me!

If you’d like to be a part of the #4sqday planning group let me know!

-Dr. Nate


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The evolution of the “4sqDay” Name…

Over the more than 2 years since “Foursquare Day”  has been around, there has been some confusion about the best way to write it. Even among the founders, when we were first organizing the day in 2010, there was discussion about whether it should or shouldn’t be “foursquare day” or “Foursquare Day” or “4sqday” or “4SQDAY.” And so on.

In the very beginning I used “Foursquare Day” – (spelled out, capitalized). Back then, people didn’t know how foursquare itself handled the capitalization issue (lower case).  This usage is still in effect in our Facebook Page, since we can’t edit its name. (Help on this, anyone? Thanks!) However, almost immediately after that we created I created the Twitter account and, to save space, used “4sqDay.” That was then used for the website.

There’s been some discussion of whether it should be “D” or d in 4sqDay but that consensus finally was that we should use the capital to emphasize the “day” part better. 4sqday also looks a little lazier.

Now, for the sake of consistency as well as to help make a distinction between the grass-roots, volunteer, unofficial organization of 4sqDay and the official company foursquare, we recommend using “4SqDay” in all instances when you are referring to either April 16, our blog or social network accounts that we maintain. It is short and easy and makes foursquare feel a little better, understandably. Lots of people do not understand the distinction and this can help, at least a little bit.

I hope this clears up the confusion without getting all kinds of legalese up in here. :-)

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