The spirit of 4sqDay (Happy 4sqDay 2014!)

The Foursquare Day 2010 Team behind the first Foursquare Day

The team behind the first Foursquare Day in 2010 (before it was renamed to 4sqDay).

Over the years 4sqDay has made headlines, Mayors have made proclamations, cupcakes have been baked and parties were thrown around the world. The app evolved dramatically along with the company, going from foursquare to Foursquare (capital F), opening new offices and moving to bigger ones. The catalyst for all this was the users and throughout the years the number of users of the app skyrocketed and continues to do so (for example: Foursquare added 12 million users in just 8 months last year in 2013 – a growth of 36% to 45 million and usage also blew up, going from 3.5 billion check-ins to 5 billion check-ins in the same period). 4sqDay and 4sqDay fans (and by that I mean you, yes you! Thank you!) have helped with this growth and Foursquare has certainly showed their appreciation. Throughout it all, fun was had and people checked in together on Foursquare. We here at 4sqDay HQ feel that this is the true spirit of 4sqDay. So go! Get out there, check in on Foursquare and have some fun!

Happy 4sqDay!

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4sqDay 2014 Is Rapidly Approaching

4sqDay-2014-nears

Wow! It is almost that time again. Where did all of the time go? It seems like we were all celebrating 4sqDay 2013 not too long ago. It is a thrill to gather together and enjoy April 16th with so many people, and it is amazing how well this grassroots celebration has taken off over the past few years. Even as our schedules become more and more demanding, we are happy to know that so many people are still gathering each April. In addition, we are pleased to know that Foursquare is also just as excited. As they work on new great innovations and features for all of us Foursquare users, they took time to create the 2014 logo as well as this FAQ!

What to expect!

Excitement! Sure, some of the folks in your community might have gotten extremely busy in recent years, and they may not have as much time to share in the passion and excitement, but new people are constantly joining the Foursquare community each and every day. Amazingly, some of those people do not know the full story behind this great grassroots celebration that we call 4sqDay! If you are hosting an event and would like some 4sqDay swag, be sure to fill out the form from Foursquare by this FRIDAY (March 29, 2014).

What not to expect!

Unfortunately, there will not be a 4sqDay badge this year. We know that this is a bummer for most, but Foursquare is actively working on great things for the application, and badges are no longer at the top of the list. Also, they streamlined a lot of their processes and operations, so there is no more Foursquare [apparel] store. As a result, they will not be producing awesome t-shirts to sell. With that said, they have allowed us to sell t-shirts at cost. We will have a separate post about this soon. In the meantime, look on the upper right side of the site for a link to where you can reserve and order your shirt.

Start Planning Today!

It is never too late to start planning. Just remember that the first 4sqDay is organized within a couple of weeks. Whether you plan for a gathering of 10 people or a crowd of hundreds, let’s make this year’s celebration greater than ever! Let us know how we can help you make it extra special!

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How To Participate in 4sqDay as a Business

If you’re a business, 4sqDay is a great opportunity to bring new customers in and get your existing customers to try new things. Here’s how to set up a special for 4sqDay:

If you haven’t already, claim your venue!

If you haven’t claimed your venue, go to foursquare.com and search for your business. Once you find it, click on the link in the right sidebar to claim the venue, and follow the instructions to claim managerial rights to the location (you can be verified immediately if you can answer the official phone number associated with your business listing).

Set up a special and schedule it for 4/16/13.

If you’ve never set up a special before, follow instructions here to do so. What sort of special should you offer? It can be anything! A discounted on a new or featured beverage, a sale on popular retail items, or a special free giveaway for anyone who checks into your store. You could also offer an extra special Mayor Special to whoever is Mayor of your establishment (assuming it isn’t an employee/owner/yourself!).

Spread the word!

Foursquare will help market your special to people who check in nearby or use the Explore feature by adding a special banner to draw attention to your business as people are searching for places to go. Of course, it helps if you use your blog, Facebook, Twitter, email list, and signage in your store to let people know what awesome special they can expect on this special holiday! You can also encourage check-ins by displaying this window decal on your storefront (you will be mailed a decal when claiming your venue, or ask a local 4sqDay organizer for one!):

foursquare_specialoffer

Have some great 4sqDay Special ideas? Add them in the comments or tweet them with the #4sqDay hashtag!

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Take The 416by416 Challenge

416by416 Challenge

Are you a big foursquare user like we are? Are you looking for a way to give back to your fellow foursquare community? Well, we have the challenge just for you. We call it The 416by416 Challenge, and its purpose is to encourage foursquare users to add valuable tips for other foursquare users to learn from in an effort to provide the best tips and information about venues in all of our own backyards! Better venue information will help everybody make more informed decisions about which venues to explore and what things are best to do at each venue.

Some History

Back on April 16, 2012, I challenge myself to add 416 tips [on 4sqDay]. Unfortunately, due to a few reasons, I was unable to meet my goal. The more I thought about it, the more I wanted to step up and try again in 2013. However, there was no need to only limit my challenge to this one day. Furthermore, I figured that it would be fun to get more people involved in an effort to fill our foursquare landscape full of awesome tips. At the same time, we all have busy schedules, so I could not merely look to get lots of people to attempt to add 416 tips on Foursquare Day 2013, so the idea of 416 tips by 4/16 came to fruition.

How To Participate

First, we’d love for you to do some brainstorming about some awesome venues that you have been to; maybe, it is a venue that you go to everyday, or maybe it is a venue that you often visited long before foursquare came into existence. Either way, we’re sure that you have some great knowledge about these venues, and we’d hope that you would share that great information with the rest of us. Second, think about the popular or more discrete venues that are near you that you’d recommend to me if I was visiting your area; maybe it is a restaurant or an amusement park. The opportunities and venue options are endless.

Second, there are numerous ways to join the fun. If you only have added a few tips on foursquare venues, you can simply add more tips between now and April 16, 2013, until you have amassed a total of 416. For a bigger challenge, take a screenshot of your profile to mark how many tips you currently have and simply add an additional 416 tips by Foursquare Day 2013. Along the way, you could create a list and add those new tips to the list so others could follow along and possibly be encouraged to join in the fun. Now, if you are a big foursquare tipster and have already accumulate over 416 tips, you can also take the challenge by merely adding 416 more tips.

Quick Note about List Creation: We’d encourage you to make more than one list since the current list capacity is 200 tips; hence, you’d need three lists, but I’d recommend that you that you make your challenge list name descriptive and related to the name of the challenge… I called my first list #416by416 – Dwayne list1!

Third, you can tweet and post on Facebook about the challenge. We’d appreciate any tweets using the #416by416 hashtag, retweets of related blog or social media posts, Facebook shares, and anything else you can think of to help get the word out and to help encourage foursquare users to add great tips to their favorite venues. Also, the 4sqDay Community is going to directly participate too, so feel free to follow our lists and enjoy the fun! When you come up with extraordinary tips, feel free to share them on Twitter with the #416by416 hashtag and a link to the specific tip you just added!

Let’s Get Going!

We have plenty of time to add the tips to reach the goal. As of the writing of this post (September 16, 2012), there are seven months (213 days if you count 4sqDay as well) left until Foursquare Day 2013. That means that you can add an average of 2 tips per day and still have a few extra days to spare. Start today and share some great venue knowledge; what are you waiting for? In the coming days and weeks, we will be adding more blog and video content to help you with your tips. Of course, if you have some tips on how best to write venue tips, leave us a comment below or mention it to us in a tweet; we’d love to share it with the great foursquare community!

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Fit By 4sqDay – Changing Habits

After your free Slurpee from your 7-11 check-in yesterday, this seems like an excellent time for our first post from Kristin Rink Votta. She is an owner and personal trainer at Fitness-Tek, a 4sqDay partner. What she says below is completely true and is actually the underlying idea behind #FitBy4sqDay. -Nate

Fit By 4 Square Day Takes Long-Term Commitment!

It can be difficult to change your life or change a habit. Getting fit by 4 Square Day 2013 is an amazing opportunity to do just that! Fad diets won’t work. Over-exercising won’t work. Starving ourselves won’t work. Unfortunately there’s no secret pill or powder.

Changing a habit or transforming how we relate to an issue can be hard especially when it comes to weight loss goals. It can be simple to talk about, but not always easy to execute.

How many times do you make a health resolution before it sticks?

Is this the 3,654th time you’ve made the same resolution? You’re not alone. Take some time and really tell the truth about what happened the other 3,653 times you tried this. When it gets hard, do you talk yourself out of really wanting that commitment anyway? Or when someone calls you out, do you get nasty enough that they never ask you about it again? Me too. The more we’re willing to tell the truth about that and clean it up with the people in our lives, the more support and power we’ll have.

Let other people know what you’re up to with your weight loss goals.

Pick people who aren’t afraid to tell you when you’re being a jerk. Tell them WHY it’s so important for you to reach your goal – the more you open up, the better. Why did it matter that I change how I eat and exercise? On the surface, I want to look good and feel hot in a bikini. When I look deeper, it’s also because I want to be able to have a family and I’m scared to death that I’ve done damage I can’t repair to my body.

Share the deep part of your “WHY”. Remember it’s all a process. If you knew what to do and how to do it, you would have done it already. Use the people you trust and consult the experts. It is possible to get the results you want. We are here to support you in any way we can!

What is your “why?” Tell us so we can help motivate you!

We look forward to posting more of Kristin’s articles on fitness and getting in shape. If you’d like to reach her email, kristin@fitness-tek.com  or go to www.fitness-tek.com.

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We Want You – to Blog!

 

 

Hey! You there! You reading this blog post!

I can tell by the way you are sitting and/or standing there reading this blog that you are interested in foursquare. I can also tell that you are sensitive, intellectually curious, and generally fun to be around. Really, you are great.

Most importantly, I bet you have some ideas  about how foursquare works (or doesn’t work) in everyday life. You’ve had an interesting foursquare experience that you’ve shared with your friends. Perhaps that experience took place on 4sqDay, or perhaps it was awesome serendipity. Or badge related.  But you’ve just never had the right opportunity to share it with thousands of other foursquare fans.

Well now you do. We here at 4sqDay are helping “Make every day a 4sqDay” by letting you share your stories, thoughts, ideas, pcitures, video, orginal artwork, or almost anything else about foursquare. Especially from outside the USA. We like to see what other people are doing.

Simply use this easy submission form.

And if you think you want to submit regular posts for our humble 4sqDay blog, please email nate@4sqDay.com.

Ready?

Set?

Go!

 

 

Feature photo credit: Suttonhoo

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From the Archive: Celebrate Foursquare Day on April 16!

This was originally posted on our temporary blog, which we set up in response to the hacking and now serves as our archive. In the upcoming weeks, we are going to be updating and reposting highlights.  We’ll start with the very first blog post from March 22, 2010.  It is funny to see it now, especially the badge part.   -Nate

Foursquare has gotten some good press recently, thanks in part to SXSW. I want to help, by turning April 16 into Foursquare Day!

Background: I’ve been a fan of foursquare since before I could even use it. While it was incubating in New York, I was reading about foursquare on Mashable, but since Tampa wasn’t yet an open city, I couldn’t do much. Immediately after Tampa was unlocked I blogged and tried to get the word out to friends and fellow business owners. Although I used the mobile site, it wasn’t until I could download the Blackberry app, that I really began to see it as a game that also challenges me to try new venues in my neighborhood!

More background: I’ve always been a fan of geeky holidays. My birthday, October 23rd, falls on Mole Day (10^23). And of course March 14, (3.14) is Pi day. And May the 4th (May the force… with a lisp) is a great day for a Star Wars Day party!  So why not Foursquare Day? Let’s get out there and frequent some local venues on Friday, April 16.  Why then? Because it is the 4th month, and the 4-squared day!

To participate, all you have to do is check in somewhere on April 16, and use the #4sqday hashtag! Then party down! It is that easy!

But if you want to help us get the word out here are some other ideas:

For Users:

For businesses:

  • Make sure your venue is up to date with correct info, tags, categories, etc. For example, here is Bright Eyes venue page.
  • Offer a special or discount on Foursquare Day! Tell everyone, put it on your webpage, blog about it, tweet about it. Stay tuned for our #4sqday discount!
  • I don’t think it is an improper use of tips to add a tip for your venue that you are celebrating Foursquare Day with a special of some sort, but others may disagree on that point.

It has been suggested that anyone who gets 4 check-ins on Foursquare Day get a Foursquare Day badge. I am all for this! If anyone knows how to bring this badge closer to reality, let me know!

So what am I missing? What else should we do to get the word out? What are you planning on doing to celebrate Foursquare Day? And don’t forget to friend me!

If you’d like to be a part of the #4sqday planning group let me know!

-Dr. Nate


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The evolution of the “4sqDay” Name…

Over the more than 2 years since “Foursquare Day”  has been around, there has been some confusion about the best way to write it. Even among the founders, when we were first organizing the day in 2010, there was discussion about whether it should or shouldn’t be “foursquare day” or “Foursquare Day” or “4sqday” or “4SQDAY.” And so on.

In the very beginning I used “Foursquare Day” – (spelled out, capitalized). Back then, people didn’t know how foursquare itself handled the capitalization issue (lower case).  This usage is still in effect in our Facebook Page, since we can’t edit its name. (Help on this, anyone? Thanks!) However, almost immediately after that we created I created the Twitter account and, to save space, used “4sqDay.” That was then used for the website.

There’s been some discussion of whether it should be “D” or d in 4sqDay but that consensus finally was that we should use the capital to emphasize the “day” part better. 4sqday also looks a little lazier.

Now, for the sake of consistency as well as to help make a distinction between the grass-roots, volunteer, unofficial organization of 4sqDay and the official company foursquare, we recommend using “4SqDay” in all instances when you are referring to either April 16, our blog or social network accounts that we maintain. It is short and easy and makes foursquare feel a little better, understandably. Lots of people do not understand the distinction and this can help, at least a little bit.

I hope this clears up the confusion without getting all kinds of legalese up in here. :-)

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